Design is thinking made visible, it is a visual language uniting harmony, balance, color and light.
Graphics are needed everywhere and are being created by millions of people all over the world. Graphics has become an important element of a website not only because it attracts browsers but also adds life to your website. The process of graphic design enhances the look of a layout, is attractive to viewers, simplifies the message and helps communicate a message effectively. As simple it may seem, it is lot of hard work.
Before we create a graphics design, we plan and analyze factors that affect your business such as audience, aim of the message, and medium (such as print, online, book or poster). Once basic requirements are sorted out, text and graphics are organized on selected formats and layouts. Fonts, color, size and arrangement of text and graphics are re-looked at and sent for proofreading. While doing any graphic designing, basic elements design like line, shape, texture, space, size, value, color, balance and rhythm are used. Graphic designs also need to respect the principles of design like balance, color, contrast, emphasis, movement, pattern, proportion, proximity, repetition, rhythm, texture, unity, and white space. All these concepts are not new and have been understood many years back. However, they can be applied in many ways to create unique graphic designs.